I hate to say it, but at one time you could sort of trust your banker. I admit that growing up with parents who lived through the depression I was never fond of banks. I had images of the banker driving up to a dust bowl farm and evicting the family. So my distaste of bankers was not fully formed. It might have been a little irrational...back then. Now?
Try to imagine a bank running an ad like this today. Let's get the folks at Chase sitting around a table trying to convince us they're doing right by their customers and not just lining their Armani pockets.
SOURCE: Sunset, July 1969
Example...your bankers at work today.