1960 Boy Scout Handbook ADVERTISEMENTS: Part 4

As a Boy Scout you never know what type of support you'll need.

Surely you'll need a reliable motor so you aren't left stranded alone in the middle of a lake as the sun goes down and the wolves start howling and you realize all you brought along, other than your fishing gear, was a flashlight which has batteries about to die, no sweater, and you're wishing you hadn't eaten that bologna sandwich at 9:30 in the morning. You're still trying to get a grasp on the whole "be prepared" motto.

Click on image to see it larger.
Johnson Outboards

Johnson Outboards was a US based manufacturer of outboard motors. The original company to make Johnson inboard motors and outboard motors was the Johnson Bros. Motor Company of Terre Haute, Indiana, United States. A few years after the Johnson brothers' factory in Terre Haute was destroyed by a tornado in March 1913, the brothers relocated to South Bend, Indiana and then Waukegan, Illinois. The company was first acquired by Outboard Marine Corporation (OMC) and then later by Bombardier Recreational Products.


Bombardier Recreational Products no longer sells outboards under the Johnson brand, as they have moved all sales entirely to Evinrude Outboard Motors. They support existing Johnson outboard motors through servicing and parts. (SOURCE: Wikipedia)
To see an old Johnson Sea-Horse neon sign click here.

But at least a particular part of your body will stay warmer through the cold long night.

The jockstrap was invented in 1874 by C. F. Bennett of a Chicago sporting goods company, Sharp & Smith, to provide comfort and support for bicycle jockeys riding the cobblestone streets of Boston. In 1897 Bennett's newly-formed Bike Web Company patented and began mass-producing the Bike Jockey Strap. The Bike Web Company later became known as the Bike Company. Today, Bike is still the market leader in jockstrap sales. (SOURCE: Wikipedia)
Click on the "Boy Scout" label below to see previous scouting posts.


  1. The scouting ephemera I've featured in posts on the ephemera blog have been some of the most popular. I'm particularly amazed by the shear number of items (such as pins, banners, booklets, etc.) that scouting has created. It's a paradise for ephemera collectors who specialize in this area of collecting.

  2. And sadly I think most of us have lost most of our old scouting ephemera. I no longer have my badges, though I do have one pin. Tossed or lost in moves.