I know younger women don't fully grasp the way it used to be, that their options were limited, but when you came of age the number one career choice was always supposed to be wife and mother. If you didn't want to quickly go down that path you had a few other options: secretary, nurse, stewardess, teacher, fashion. Those were the career paths you were to choose from. You'd then neatly fit in the box that society had created for you. For those of us who did not follow those suggestions we faced a lot of head shaking and at times ignorant pity. You had to learn to shrug it off and follow the path you wanted. These days there are virtually no paths blocked for women. If you're passionate about it, go for it.
Now, I don't look at women's magazines, or specifically magazines for teens, anymore so I don't know what is advertised in the back pages where the ads are cheapest.
In the November 1970 Mademoiselle they were still pushing you towards the big 6 (marriage, secretary, nurse, stewardess, teacher, fashion) even though the world was rapidly changing for women.
There's absolutely nothing wrong with any of these career choices. What was wrong was believing that these were the only choices. I saw it happen to a friend who longed to go to college, but was informed by her father that only sons went to college. Her dreams were stifled before she had a chance to make choices. She became a secretary. Another wanted to be a doctor but was told by her father that girls weren't doctors. She became a nurse. One was happy with her choice, the other wasn't.
This isn't to say that young men weren't also corraled into jobs for a variety of reasons; it's just that the doors weren't shut before they even stood in front of them.