7/10/10

SEX to sell Cream of Wheat


Was there any other time that sex was used to sell Cream of Wheat? I'm just a wonderin'.

Li'l Abner_Al Capp_tatteredandlost

This ad dates from the November 3, 1952 Life magazine. It made the $5 purchase worth it.

Last year I did a post about Li'l Abner at my vernacular photography site. I was questioning whether or not I am in possession of an actual photo of Mammy Yokum. Strangely this photo now shows up on the first page of Google's image search for "Mammy Yokum" so I guess this poor woman and her kin will go down as having lived in Dogpatch.
at 10.7.10
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2 comments:

  1. Susan7/12/2010

    OMG! That's hilarious! I guess it would take a heap o' Daisy Mae and L'il Abner to sell most people on Cream of Wheat! I like it, but only sweetened and with bacon and toast dripping with butter.

    ReplyDelete
  2. Tattered and Lost7/12/2010

    To me it will always be warm wall paper paste. I cannot get even a spoonful down. Pure torture.

    ReplyDelete

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