Buick STOCKING STUFFERS!

Giving someone a Buick for the holidays? Need some stocking stuffers? How about seat covers or a center bumper guard for a 1936 Buick from the Buick Magazine?

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What? You say that now that you've been on that Paleo diet and exercising 3 hours a day your socks are too small to hold a center bumper guard?

No worries. Just point your recipient to this helpful video teaching them the rules of the road. It shows you care...and you don't have to spend any cash. And they'll be convinced big brother is always watching which in many cases in many cities is absolutely true.

Get more JUNK IN YOUR TRUNK with Buick

Inside back cover of The Buick Magazine from December 1936.

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And when you think about buying that iPad, remember at one point you could buy a Buick for $845. Can you imagine with what gas cost in 1936 how far you could drive for $845?

I'm guessing the trunk of this car was packed by an engineer with a slide rule or someone who worked at a sardine factory. You judge.

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It's a BUICK KIND OF CHRISTMAS

Yesterday I gave you the back cover of the December 1936 "The Buick Magazine" with Santa hawking Buick. Today I give you the front cover.

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I generally like to do a bit of research about the ephemera I'm posting; sometimes I find a lot, sometimes I find little, and sometimes I just don't have the time or bandwidth to do it justice. Tonight will be the latter thanks to the windstorm going on. I'm expecting to lose power at any moment.

Fortunately someone else has already done the research about the illustrator of this cover, H. E. Vallely so I'll leave it to them to fill in the blanks.

http://henryvallely.blogspot.com/

IT'S BEGINNING to look a lot like...

Did you know Santa was an authorized Buick dealer? I'm assuming the elves ran the service department. Try to imagine those little fellas with their pointy green hats with their heads under the hood. Probably needed step ladders.

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SOURCE: The Buick Magazine, December 1936

The J. J. Jacobs Motor Company in Sacramento, California.