Does any of this sound familiar? Then you'll remember plastic car seat covers. If it doesn't sound familiar, I wish I were you.
My folks always put plastic car seats on every car they owned through the 50s. Over the years I asked over and over again, "WHY?" They told me they were trying to protect the seats so that they looked new. Okay, I get it. They had a messy kid in the car, but geez those things hurt. Get in wearing shorts and I'm telling you you were going to stick to the seat and when you tried to lift your thigh it made a sucking sound and left a red mark on the back of your leg. But I must admit when I or the dog barfed it was a quick clean-up.
I give you another ad from the July-August 1951 Archie comic.
Click on the ratty image to see it larger.
Notice it says "Saran Plastic Seat Cover." I'm thinking maybe I could do the same thing today with one of those huge boxes of plastic wrap from Costco. Be about the same price. Just think how stylish it would look!
And if you didn't buy Archie comics did that mean you couldn't purchase this impressive product? No siree. The ad below, placed by Advance Stores, is from the March 2, 1961 newspaper The Bee from Danville, Virginia.
So, I wonder what other business was run out of 318 Market Street, Newark, New Jersey? Well, there's this ad from the June 1956 Popular science.
Any idea what's there now? It certainly can't be the saran plastic seat cover company.
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